Too Much TV: There's A Reason Why YouTube Won't Produce More Scripted Originals

At Mip London on Tuesday, YouTube VP of EMEA Pedro Pina said there was no appetite “whatsoever” at the company to return to a YouTube Originals strategy. And that makes perfect sense to anyone who understands YouTube's revenue model and doesn't confuse the platform of TV with the business.

And on a side note, yes I look tired. Because apparently I am at the age where 7 or 8 hours sleep a night is more than just an “option”