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There's a levelheaded, patient quality to your writing that conveys a sense of true consideration for the reality of the topics you discuss and the big news-of-the-day that I think one one else is doing. As someone who generally reads all your updates from the week on a Friday evening, I've never felt any crankiness, but certainly a much appreciated 'let's be sensible about this' vibe that cuts through the noise of the constant stream of urgent, "official" proclamations coming from most other reporting on the industry (You nailed it with "Or things are framed in a way that reporters know will stoke the viral traffic fires because they are writing something they know their readers want to believe." in my opinion.)

I will absolutely be preordering your book as soon as you drop a link for us to do so; If it's anything like this newsletter, I'm certain it will be a valuable resource worth dedicating time to dive into and share widely. Thanks for the excellent work you do!!

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Nice to see another industry has a standard "It depends" answer.

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