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In my view, the most obvious rationale for merging Paramount and Peacock is a boring one: basic day-to-day operational cost savings.

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I'd like Paramount and Peacock to merge because of US soccer rights. English and European Champions League soccer on one network would be nice

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Yeah, that makes sense and it was sort of one of the rationales behind the two services sharing some sports rights. It's a win for fans, who only have to subscribe to one service. And each service is able to off-load some of the sports rights costs across a new subscriber base. But I suspect the various sports leagues wouldn't love the idea.

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