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I'd like to see actual data, but I tend to believe people lose track of binge drops faster than shows that are weekly released. I mean with binge drops (assuming it's not just dropped with no real fanfare) there's a lot of buzz around the time it is dropped, but then other than a few exceptional cases, the buzz dies and people stop talking.

Weekly releases stretch out the period of buzz and the period of discovery for the consumer. Yes, people not watch every week and may play catch up in the end, but I would think you would get more people discovering the show with weekly releases.

That's my impression, but I have no actual data to look at.

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